S.No.Title & Authors NameViewsDownloads
1

A Study on “Employee Referral Program” with Reference to HCL Technologies BPO Services Ltd, Chennai

Sujithra J. & S. Pougajendy

[View] [Download PDF]

156557
2

Digital Marketing and Enhancing Consumer Experience in Online Shopping

V. Meera & Dr. P. Gayathiri

[View] [Download PDF]

145453
3

Establishing Risk Management Index in Infrastructure Project in Indian Construction Industry

K. Srinivas

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132538
4

Indigo Leadership and Indigo Leadership Scale

Ömer Okan Fettahlıoğlu & Gülay Budak

[View] [Download PDF]

175292
5

Electronic-Business Strategy, Human Resource Diversity Management and Organizational Outcomes

Oluwatoyin Frederick Idowu

[View] [Download PDF]

127354
6

Study of Factors Influencing a Large Highway Construction Project: A System Dynamic Approach

Aparajita Sharma & Sunith Hebbar

[View] [Download PDF]

129317
7

Role of Store Atmospherics in Patronage Intention of Indian Fashion Apparel Buyers

Brishti Panna & Shikha Gupta

[View] [Download PDF]

137389
8

A Study on the Effect of SHG Participation on Women’s Health: Empirical Evidence from Kerala, India

Liya K.& Dr. M. A. Joseph

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138318
9

Impact of Observable Determinants and Unobservable Effect on Capital Structure: Evidence from Quoted Public Manufacturing Companies in Sri Lanka

N. L. Erandi Abeywardana & Y. K. Weerakoon Banda

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140313
10

Buying Behaviour of Women for Personal Care Products in Coimbatore District

Dr. S. Suganya

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179175
11

CSR Initiatives in SME and Its Impact on Attaining Competitive Advantages

Zahid Yousaf, Muhammad Jahangir & Muhammad Khalid

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174482
12

Factors Influencing Customer Satisfaction in Women Group Lending by Commercial Banks in KISII County: A Case of Cooperative Bank of Kenya

Daniel Owuor Onyango, Dr. Margaret Oloko & Geoffrey Ongondo Obonyo

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122431
13

Social Media and E-Marketing

Kiran Asnani & K. C. Sodani

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151181
14

Contours of Service Tax Colection in Developed Countries—An Analysis

Tama Dwibedi

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137212
15

The Model of Entrepreneurship Development: Labour Mobility as an Effective Instrument

Sukanta Saha

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260505
16

Maggi Noodles: The Rise and Stumble Saga of the Two-Minute Delicacy

Binoo Gupta

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1594849
17

Consumer’s Willingness to Purchase Green Home Appliances in UAE

Sabitha B.

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162432
18

Role of Relationship Marketing in Selling Financial Services –  An  Empirical Study on Three Major Private Sector Banks in Dimapur City of Nagaland, India

Sanjay Sinha & Sanjay Sinha

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149184
19

Lending to Micro Small and Medium Enterprises: An Analysis of Bank Approaches and Risk Perceptions

Harsha S. Talaulikar & Dr. Purva Hegde Desai

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140299
20

Lifestyle Based Segmentation of Rural Consumers of Central Gujarat: An Empirical Study

Ijan Nikhil Vaidya

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130898
21

Human Resource Accounting: Evolution and Challenges

Dr. Vipin Kumar Aggarwal

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141558
22

Fast Moving Consumer Goods (FMCG) Markets in India

Mohammed Roshif U.

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146435
23

The Causal Relationship between Transformational Leadership and Crisis Management of Business Organization in Thailand

Wareerat Tangthanakul, Dr. Chalieo Vitoorapakorn, Dr. Ornpapha Chutikorntaweesin, Dr. Thuchapon Yodthong & Dr. Pol. Col. Athiwit Kamolrat

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135143
24

Customers Satisfaction and Governance – A Factor Analysis in Banking Sector of India

Seema Khanna

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156160
25

Factors that Affect Consumer Decision Making on Buying Mobile Phones: Online or in Retail Shops (Special Reference to Delhi & NCR)

Renu Yadav & Jasmandeep Kaur

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156649
26

Corporate Governance Practices and Its Impact on Financial Performance of the Family Managed Medium Size Firms

Dr. Rajiv Chopra

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146289

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